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NATDA Magazine Jan/Feb 2023
NATDA Magazine Jan/Feb 2023

The NATDA Magazine features new products and services, sales and marketing ideas, dealership training articles, and breaking trailer-industry news. Continue Reading

by Danielle Mapes
01/18/2023


Advantage Trailer Announces Retirement of Founders Dan & Marchon Webb
Advantage Trailer Announces Retirement of Founders Dan & Marchon Webb

Advantage Trailer announced today that founders Dan and Marchon Webb are retiring after 33 years with the company. The Webbs began the company as Advantage Auto Leasing in 1989. Continue Reading

by Danielle Mapes
11/30/2022


NATDA Opens Call for Presentations for the 2023 NATDA Trailer Show
NATDA Opens Call for Presentations for the 2023 NATDA Trailer Show

The North American Trailer Dealers Association (NATDA), a premier organization dedicated to serving the light and medium-duty trailer industry, has opened its Call for Presentations for Dealership Performance Training at the 2023 NATDA Trailer Show. Continue Reading

by Susan Bishop
11/17/2022


NATDA Magazine Nov/Dec 2022
NATDA Magazine Nov/Dec 2022

The NATDA Magazine features new products and services, sales and marketing ideas, dealership training articles, and breaking trailer-industry news. Continue Reading

11/17/2022


NATDA ANNOUNCES A NEW SCHEDULE AND EXTENDED EXPO HALL HOURS FOR THE 2023 NATDA TRAILER SHOW
NATDA ANNOUNCES A NEW SCHEDULE AND EXTENDED EXPO HALL HOURS FOR THE 2023 NATDA TRAILER SHOW

The North American Trailer Dealers Association (NATDA) has announced dates and a new schedule for the 2023 NADTA Trailer Show. The event returns to Music City Center in Nashville, Tennessee, from Wednesday, August 30th- Thursday, August 31st, with tailored events beginning on Tuesday, August 29th. Continue Reading

11/10/2022


Video Coverage of 2022 NATDA Trailer Show
Video Coverage of 2022 NATDA Trailer Show

The 2022 NATDA Trailer Show returned to Nashville, Tennessee, from August 31- September 2 for the largest show in the event’s history – shattering its past attendance and exhibit space records. The show was covered by YouTube Influencers, Podcasts, and Exhibitors. Continue Reading

by Susan Bishop
11/7/2022


2022 NATDA Trailer Show Video Photo Albums
2022 NATDA Trailer Show Video Photo Albums

2022 NATDA Trailer Show Video Photo Albums Continue Reading

by Susan Bishop
10/25/2022


Roadmaster Active Suspension Announces Name Change To RoadActive Suspension Inc.
Roadmaster Active Suspension Announces Name Change To RoadActive Suspension Inc.

Roadmaster Active Suspension changes its name to further differentiate and better align with the simplicity of product. Continue Reading

09/1/2022


Dealer Spike Offers a Free eBook for Trailer Dealerships
Dealer Spike Offers a Free eBook for Trailer Dealerships

NATDA benefit partner Dealer Spike invites trailer dealers to gain industry insights ahead of the 2022 NATDA Trailer Show with their free eBook. The eBook "Future-Proof Your Digital Strategy" shares valuable information to help dealerships stand out from the competition and engage shoppers... Continue Reading

by Susan Bishop
08/12/2022


Four SEO Tactics to Capture Customers’ Searches
Four SEO Tactics to Capture Customers’ Searches

If you’re frustrated by your SEO campaign, you’re one of many businesses feeling the same. The top three 2022 SEO challenges surveyed by HubSpot are 1) keeping up with search engine algorithm changes, 2) ranking highly in relevant search results and 3) knowing which keywords to use.   Continue Reading

by Susan Bishop
08/5/2022


Keeping Up Morale in a Demanding World
Keeping Up Morale in a Demanding World

Ensuring that customers are heard and happy is tough enough under the best of circumstances. Today, supply chain shortages, shipping delays, and an increasing lack of civility on the part of customers have made customer service harder. This article explores ways to help customer-facing staff cope. Continue Reading

by Susan Bishop
07/25/2022


Operating in Today's Market (3 of 3): A 4-Step Approach to Consumer Sales in Today's Market
Operating in Today's Market (3 of 3): A 4-Step Approach to Consumer Sales in Today's Market

In the final installment of our three-part series on ways to address the industry constraints caused by supply chain shortages and delays, David Whitlock offers dealerships a practical approach to addressing the realities of today’s market as part of the sales process. Continue Reading

by Susan Bishop
07/21/2022