NATDA Magazine Rebrands as The Haul to Deliver a Stronger Dealer Reading Experience

Arlington, VA — The North American Trailer Dealers Association (NATDA) announced today that its flagship print publication, NATDA Magazine, has been rebranded as The Haul. The new name and direction reflect member feedback and support the changing needs of the entire trailer industry. 

 NATDA’s The Haul magazine features stronger emphasis on practical resources dealers can apply immediately, and a cleaner layout and more intuitive flow. In addition, NATDA also added a new digital e-newsletter of the print issue released six times a year focused on top articles, features and NATDA news. 

"This evolution reflects what we’ve heard from our membership along with our commitment to delivering the best member value," said LeAnna Koerner, Director of Membership at NATDA. "The Haul builds on a strong foundation that our subscribers and advertisers already love, but with a more modern approach and a deeper dive into the needs of the trailer industry." 

The Haul will continue to serve as a central resource for industry insight, education, and connection. For more information on advertising, view our website or contact sales@natda.org. Subscribe now and read the latest issue, visit natda.org/natda-magazine.