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Four SEO Tactics to Capture Customers’ Searches

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Four SEO Tactics to Capture Customers’ Searches

If you’re frustrated by your SEO campaign, you’re one of many businesses feeling the same. The top three 2022 SEO challenges surveyed by HubSpot are 1) keeping up with search engine algorithm changes, 2) ranking highly in relevant search results and 3) knowing which keywords to use.   Continue Reading

by Susan Bishop
08/5/2022


Keeping Up Morale in a Demanding World

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Keeping Up Morale in a Demanding World

Ensuring that customers are heard and happy is tough enough under the best of circumstances. Today, supply chain shortages, shipping delays, and an increasing lack of civility on the part of customers have made customer service harder. This article explores ways to help customer-facing staff cope. Continue Reading

by Susan Bishop
07/25/2022


Operating in Today's Market (3 of 3): A 4-Step Approach to Consumer Sales in Today's Market

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Operating in Today's Market (3 of 3): A 4-Step Approach to Consumer Sales in Today's Market

In the final installment of our three-part series on ways to address the industry constraints caused by supply chain shortages and delays, David Whitlock offers dealerships a practical approach to addressing the realities of today’s market as part of the sales process. Continue Reading

by Susan Bishop
07/21/2022


Operating in Today's Market (2 of 3): 9 Things Dealers Can Do to Address Inventory Challenges

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Operating in Today's Market (2 of 3): 9 Things Dealers Can Do to Address Inventory Challenges

In part two of a three-part series on how dealerships and manufacturers can address the industry constraints caused by supply chain shortages, consultant David Whitlock addresses 9 things trailer dealers can do to take control of their inventory. Continue Reading

by Susan Bishop
07/14/2022


Operating In Today’s Market (1 of 3): 8 Things Manufacturers Can Do to Keep the Wheels Turning

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Operating In Today’s Market (1 of 3): 8 Things Manufacturers Can Do to Keep the Wheels Turning

Supply chain shortages and delays cause frustration long the value chain. In a three-part series, consultant, David Whitlock, provides his take on ways both manufacturers & dealerships can continue selling products in the trailer industry. Continue Reading

by Susan Bishop
07/7/2022


6 Major Supply Chain Challenges and Ways Business Owners Can Overcome Them

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6 Major Supply Chain Challenges and Ways Business Owners Can Overcome Them

Guest blogger Rob Belfield breaks down six supply chain-related issues and discusses ways business owners can minimize their impact. Continue Reading

by Susan Bishop
06/16/2022


Drive More Leads Through Digital Brand Continuity

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Drive More Leads Through Digital Brand Continuity

Dealer Spike shares how to maintain your company's branding to drive continuity and gain consumers' trust. Continue Reading

06/13/2022


Best Practices to Drive Better Social Media Results

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Best Practices to Drive Better Social Media Results

Dealer Spike shares the best practices to drive better social media results. Continue Reading

05/16/2022


NATDA Reintroduces Profit-Inducing Benefit, NSD

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NATDA Reintroduces Profit-Inducing Benefit, NSD

Insure customers and make a BIG profit with the Nation Safe Driver's Tire & Warranty program, backed by an “A” rated insurance carrier. Continue Reading

by Corey Langley
05/3/2022


Five Tools that Build Customer Loyalty

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Five Tools that Build Customer Loyalty

Dealer Spike shares 5 tools you can use in your business to build customer loyalty. Continue Reading

by Sarah Prellwitz
04/21/2022


Knowing your Tires: How Sipes Will Enhance Your Trailer Performance

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Knowing your Tires: How Sipes Will Enhance Your Trailer Performance

Kenda Americana Tire & Wheel shares how tire sipes will impact your trailer's performance. Continue Reading

04/7/2022


What’s Better? An Accounting Cloud-Based Integration Or A DMS Module?

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What’s Better? An Accounting Cloud-Based Integration Or A DMS Module?

Blackpurl Inc. explores the differences between accounting cloud-based software and a DMS module. Continue Reading

04/5/2022