Andria Gibbon, CEM Named Executive Director of NATDA
ST. PETERSBURG, Fla. – After posting record-breaking numbers both in terms of overall association membership and attendance for the NATDA Trailer Show, the NATDA has announced that Andria Gibbon, CEM has been promoted to Executive Director.
Under Gibbon’s leadership in 2021, dealer attendance for the annual NATDA Trailer Show saw a 2% increase over its previous 2017 record. From exhibitors and attendees alike, this year’s edition of the show, returning after a 2-year hiatus, was deemed a large success. In fact, Gibbon was nominated for a TSNN Award for the show’s glowing praise, an accolade that will be officially determined in December.
“After 2020’s pandemic, it was paramount that our association do everything right in 2021,” said NATDA President Andy Ackerman. “Andria proved very quickly that she is the right person to take both our show and association to new heights moving forward.”
Meanwhile, overall membership of the association saw an increase across the board thanks in large part to Gibbon’s membership programs. In total, NATDA’s dealer membership has grown 19%, its manufacturer membership 15%, and other industry-related companies 20%.
NATDA Vice President Amy Ackerman said, “Andria’s history of association work proved successful right away, as she developed solid plans and efforts to make our association a key cog in trailer dealers’ eyes. We couldn’t be more excited to see her efforts continue.”
For questions or media inquiries for Executive Director Andria Gibbon, CEM, please contact Director of Marketing Corey Langley at (727) 360-0304 or email firstname.lastname@example.org.