Priority One Financial Services Partners with MOTOTV™

ST. PETERSBURG, Fla.Priority One Financial Services, the recreational industry’s oldest and largest F&I outsourcing provider, recently launched a new, exclusive partnership with MOTOTV™, a customizable in-store television network. Through the partnership, Priority One Financial Services and MOTOTV™ dealers will have access to animated advertisements that educate customers on just how easy the financing process can be when purchasing a boat or RV.

"MOTOTV™ promotes important brand and product information to customers on TVs at point-of-sale in a powerful way,” said Gary Halpin, Co-Founder and Managing Partner of MOTOTV™. “We are glad to be working with Priority One to help dealerships' customers understand the benefits of financing with a trusted partner and to close more sales."

With bright, friendly motion graphics, the ads share interesting financing information. “These digital promotions start conversations between dealers and customers. Financing isn’t always easy to talk about! But these visuals make it relatable and exciting,” said Nicole Armstrong, VP of Marketing & Sales at Priority One Financial Services.

Dealers interested in adding MOTOTV™ to the in-store experience should call Cody Baker at (970) 946-8874 and mention "PRIORITY ONE".

About Priority One Financial Services, Inc. (Booth 838)

Priority One Financial Services has served the marine and RV industry since 1987. Acquired in 2007 by Forest River, Inc., a Berkshire Hathaway company, Priority One Financial Services as the finance and insurance provider for hundreds of dealers nationwide.

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MOTOTV Networks, LLC operates customizable in-store television and touchscreen networks for RV, Marine, Powersports & Automotive dealers and Action Sports retailers. MOTOTV manages the content so retailers can focus on their core business, knowing that what is playing on their screens is relevant and helping drive sales at the point-of-sale. Launched in 2010, MOTOTV is currently on more than 4,000 screens in retailers and dealerships throughout the United States, Canada, Australia, Switzerland and the UK. MOTOTV Networks is headquartered in Denver, CO with employees located across the country.

For more information, please visit

Source: Priority One Financial Services Press Release